During the course of your busy work day you can benefit from simple color codes to help determine what’s due today (green), what deadlines you may have missed (red) and which projects or clients you need to be aware of dealing with in the next 7-10 day period (yellow/gold). It turns out this is the same color configuration used for traffic signals at all major road intersections which make them inherently hard wired into your mind set and most applicable to setting your business and client project timing.
According to the web site understanding graphics here’s a list of why color coding works. Let us know if you think there are others that help from a business point of view.
1. To speed visual search (a la subway maps)
2. To improve object recognition
3. Enhance meaning
4. Convey Structure
5. Establish Identity
6. For Symbolism
7. Improve Usability
8. To Communicate Mood
9. To Show Associations
10. To Express Metaphors